Strategy is one of those over-used buzzwords that, in business, is often diluted and can be applied across the board. In this section we take it back to its roots, looking at wide-ranging strategies from pricing structure and salary levels, to marketing and mergers.
How to Build a Brand Image for a Family Business
— Read More — How to Build a Brand Image for a Family BusinessHow to Build a Brand Image for a Family Business
Strengthening your brand image can do wonders for your family business. We talk you through the four key areas to invest in when building your brand
How to Ensure Your Supply Chain Is Ethical
— Read More — How to Ensure Your Supply Chain Is EthicalHow to Ensure Your Supply Chain Is Ethical
Darren Hockley of DeltaNet talks us through how UK SMEs can ensure their supply chain is ethical, including potential red flags to look out for and a supplier checklist to bear in mind
How to Stand out in a Crowded Marketplace
— Read More — How to Stand out in a Crowded MarketplaceHow to Stand out in a Crowded Marketplace
Differentiating your business is no easy task, and it’s getting more difficult all the time. Matt Stevens explains how to make your SME stand out from the crowd
How to Promote Your Business Offline
— Read More — How to Promote Your Business OfflineHow to Promote Your Business Offline
Although digital marketing is the go-to way of promoting your business these days, traditional offline methods still play an important role in making connections with customers
The Biggest Phishing Threats to SMEs in 2019
— Read More — The Biggest Phishing Threats to SMEs in 2019The Biggest Phishing Threats to SMEs in 2019
It’s imperative that SME owners and employees know exactly how to detect and react to potential phishing threats. Here's what to look out for in 2019
Brexit Uncertainty: Preparing Your Business
— Read More — Brexit Uncertainty: Preparing Your BusinessBrexit Uncertainty: Preparing Your Business
With uncertainty around Brexit dominating headlines, here's how to keep your business prepared in the face of the unexpected
Selling an Online Business
— Read More — Selling an Online BusinessHere's Bizdaq CEO Sean Mallon's guide to selling an online business, covering topics such as valuation, maintaining confidentiality and the importance of a transition period
Mastering the Art of Project Management
— Read More — Mastering the Art of Project ManagementMastering the Art of Project Management
Jonathon Kofler walks us through the eight steps of getting project management right every time
How to Write & Deliver the Perfect Business Pitch
— Read More — How to Write & Deliver the Perfect Business PitchHow to Write & Deliver the Perfect Business Pitch
Arden University's Alison Watson reveals how small business owners can develop their presentation skills to capture the attention of investors when delivering a business pitch
Is It Worth Branding Your SME as 'Family-Run'?
— Read More — Is It Worth Branding Your SME as 'Family-Run'?Is It Worth Branding Your SME as 'Family-Run'?
Energy PR's Louise Findlay-Wilson considers the impact of marketing an SME as 'family run', including consumer and employee perceptions, along with the impact it can have on sales
The Four Pillars of Brand Purpose & Social Change
— Read More — The Four Pillars of Brand Purpose & Social ChangeThe Four Pillars of Brand Purpose & Social Change
Promoting brand purpose is all the rage at the moment, but it can backfire if executed badly. Tony Wright explores four key aspects to bear in mind for your next big campaign
Managing Password Protection & Cyber-Stress
— Read More — Managing Password Protection & Cyber-StressManaging Password Protection & Cyber-Stress
Many SMEs struggle with effective password management and cyber-stress. Ian Pitt of LogMeIn explains how technology can relieve the burden
Corporate Social Responsibility for SMEs
— Read More — Corporate Social Responsibility for SMEsCorporate Social Responsibility for SMEs
Corporate social responsibility policies are highly valued by employees, investors and customers alike. But what can SMEs do to play their part?
Is Vehicle Leasing the Right Option for Your SME?
— Read More — Is Vehicle Leasing the Right Option for Your SME?Is Vehicle Leasing the Right Option for Your SME?
To buy or to lease? Many SMEs struggle to weigh the pros and cons of leasing a fleet of vehicles versus purchasing outright. Tom Preston talks us through the key points to consider
How Facial Recognition Technology Can Help SMEs
— Read More — How Facial Recognition Technology Can Help SMEsHow Facial Recognition Technology Can Help SMEs
Identity verification is a vital part of many businesses' customer checks. Rhys David examines how facial recognition technology can help save time and resources
How to Go Green Without Impacting Profit Margins
— Read More — How to Go Green Without Impacting Profit MarginsHow to Go Green Without Impacting Profit Margins
Implementing green workplace policies can save you money, improve company reputation, and help the environment. We explore eco-friendly changes that can boost profits
Are You Attracting the Wrong Job Applicants?
— Read More — Are You Attracting the Wrong Job Applicants?Are You Attracting the Wrong Job Applicants?
Recruiting the right candidate for the right role can be stressful and time-consuming. BrighterBox's Charlie Johnson shares his tips on how to attract worthwhile applicants
How SMEs Can Overcome Financial Restraint
— Read More — How SMEs Can Overcome Financial RestraintHow SMEs Can Overcome Financial Restraint
Real Business Rescue’s Keith Tully explores some of the most common financial issues you might have to deal with as a business owner and how to overcome them
How to Launch a Business From Your Kitchen Table
— Read More — How to Launch a Business From Your Kitchen TableHow to Launch a Business From Your Kitchen Table
Many small businesses start life from the kitchen table, spare bedroom or garden shed. Merje Shaw, MD of Path59, shares her advice on getting your business off the ground
How SMEs Can Benefit From the Gig Economy
— Read More — How SMEs Can Benefit From the Gig EconomyHow SMEs Can Benefit From the Gig Economy
SMEs are turning to the gig economy for a permanent solution that can support innovation and deliver quality to clients. Cause4's Michelle Wright explores how
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