Strategy is one of those over-used buzzwords that, in business, is often diluted and can be applied across the board. In this section we take it back to its roots, looking at wide-ranging strategies from pricing structure and salary levels, to marketing and mergers.
Creating a Memorable Brand Image on Instagram
— Read More — Creating a Memorable Brand Image on InstagramCreating a Memorable Brand Image on Instagram
Denise Langenegger of Instasize explores the power of a brand 'aesthetic' on social media and talks us through how to create impactful visual content on Instagram
How to Rebuild Business Reputation
— Read More — How to Rebuild Business ReputationHow to Rebuild Business Reputation
Angela Podmore, CEO and Founder of Kinetic Communications, discusses how SMEs can work to rebuild their reputation amid times of unrest
The 'Motherhood Penalty' & Parental Leave Pay
— Read More — The 'Motherhood Penalty' & Parental Leave PayThe 'Motherhood Penalty' & Parental Leave Pay
Eliza Serna-Cochrane discusses how UK legislation and workplace discrimination makes it difficult for new mothers to return to full-time work and explores how business owners can change this
How to Use the North Star Metric for Web Design
— Read More — How to Use the North Star Metric for Web DesignHow to Use the North Star Metric for Web Design
Andy Woods of Rouge Media explores how the concept of the North Star Metric has helped Silicon Valley startups find success and how UK SMEs can apply the same concept to web design
Covid-19: Making Ethical Business Decisions
— Read More — Covid-19: Making Ethical Business DecisionsCovid-19: Making Ethical Business Decisions
Michelle Wright, Founder and CEO of one of the UK’s first B Corporations, discusses the importance of making ethical business decisions in times of hardship
Covid-19: New Ways of Professional Networking
— Read More — Covid-19: New Ways of Professional NetworkingCovid-19: New Ways of Professional Networking
Social distancing measures have drastically changed the way we connect with each other, making professional networking much trickier. Here are some alternatives
Encouraging Footfall to Your Hospitality Business
— Read More — Encouraging Footfall to Your Hospitality BusinessEncouraging Footfall to Your Hospitality Business
With the hospitality industry taking a massive hit due to the coronavirus pandemic, we explore three strategies that hospitality businesses can implement to encourage footfall
How to Move Your Fitness Business Online
— Read More — How to Move Your Fitness Business OnlineHow to Move Your Fitness Business Online
Sarig Reichert of Wix outlines how UK gym owners and fitness coaches can adapt their offering by moving their business online during the coronavirus pandemic
The Benefits of Fleet Van Insurance for SMEs
— Read More — The Benefits of Fleet Van Insurance for SMEsThe Benefits of Fleet Van Insurance for SMEs
Mark McKenna of specialist insurance brokers Bluedrop Services talks us through the key benefits of fleet van insurance for growing businesses in the UK
Covid-19: 5 SMEs Pivoting Their Business Models
— Read More — Covid-19: 5 SMEs Pivoting Their Business ModelsCovid-19: 5 SMEs Pivoting Their Business Models
We look at five inspirational SMEs who have changed their business models to serve their customers during the coronavirus pandemic
An SME's Guide to Exhibiting at a Business Show
— Read More — An SME's Guide to Exhibiting at a Business ShowAn SME's Guide to Exhibiting at a Business Show
Exhibiting at an event or trade show for the first time can be an exciting opportunity to make an impact in your industry. Here are four tips to help you get the most out of your first show
Stopping Counterfeits in the Construction Sector
— Read More — Stopping Counterfeits in the Construction SectorStopping Counterfeits in the Construction Sector
Counterfeit building materials and tools are a significant cause for concern among businesses in the construction sector. Here's a look at how IP registration can help
Common Financial Pitfalls & How to Avoid Them
— Read More — Common Financial Pitfalls & How to Avoid ThemCommon Financial Pitfalls & How to Avoid Them
Chris Woodard, Co-Founder of Handle.com, explores some of the biggest financial mistakes that new business owners make and how to avoid them
How to Increase Profits Without Increasing Sales
— Read More — How to Increase Profits Without Increasing SalesHow to Increase Profits Without Increasing Sales
Mark Tighe of specialist tax relief consultancy Catax explores how businesses can generate revenue from existing assets, both physical and intellectual, with a focus on tax breaks
How to Find Clients for Your Construction Business
— Read More — How to Find Clients for Your Construction BusinessHow to Find Clients for Your Construction Business
If you're struggling to find clients for your construction business, this guide explores three easy ways to promote your services and attract new customers
How to Host an Eco-Friendly Corporate Event
— Read More — How to Host an Eco-Friendly Corporate EventHow to Host an Eco-Friendly Corporate Event
Matthew Payne, Founder and Managing Director of Made by Oomph, shares his tips on how to plan and host an eco-friendly corporate event that won't cost the earth
Mistakes to Avoid When Upscaling Your Business
— Read More — Mistakes to Avoid When Upscaling Your BusinessMistakes to Avoid When Upscaling Your Business
It's important to consider how to scale up your business without compromising customer experience, product quality and value for money. Huw Moxon of Informi explores the common pitfalls to avoid when upscaling your SME
How to Achieve Sustainable Business Growth
— Read More — How to Achieve Sustainable Business GrowthHow to Achieve Sustainable Business Growth
Mark Tighe of specialist tax relief consultancy Catax shares his tips on how UK SMEs can achieve sustainable business growth, such as by protecting cash flow and managing payment terms
Adapting Your Product to Reach New Customers
— Read More — Adapting Your Product to Reach New CustomersAdapting Your Product to Reach New Customers
Matt Deighton, Managing Director of quality British furniture manufacturer Sofas By Saxon, shares his tips for tapping into a new market by adapting your product or service
How to Donate to Charity as a Limited Company
— Read More — How to Donate to Charity as a Limited CompanyHow to Donate to Charity as a Limited Company
Donating to charity through your limited company can have many benefits, such as lowering your corporation tax bill. Here are the main points to be aware of when donating
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