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Business Strategy

Articles on strategy including product pricing, salaries, mergers and marketing methods

Strategy is one of those over-used buzzwords that, in business, is often diluted and can be applied across the board. In this section we take it back to its roots, looking at wide-ranging strategies from pricing structure and salary levels, to marketing and mergers.

A Guide to Increasing Your Business's Prices

A Guide to Increasing Your Business's Prices

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A Guide to Increasing Your Business's Prices

Our guide takes you through the steps of increasing your business's prices without negatively affecting your customers.

5 Effective Ways to Cut Business Costs in 2023

5 Effective Ways to Cut Business Costs in 2023

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5 Effective Ways to Cut Business Costs in 2023

Learn how to combat economic downturn with a well planned cost reduction strategy. We share the best ways to cut business costs without risking future growth.

Three Reasons You Should Use Social Listening

Three Reasons You Should Use Social Listening

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Three Reasons You Should Use Social Listening

Social listening is an integral part of any business's marketing strategy. Vicky from REad Group shares her insights into the benefits of social listening and what the best tools are.

The Energy Bill Relief Scheme for Businesses

The Energy Bill Relief Scheme for Businesses

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The Energy Bill Relief Scheme for Businesses

In this guide, we outline the support small businesses can expect from the Energy Bill Relief Scheme and steps you can take to save money on your energy bills.

Understanding Social Media and the Law

Understanding Social Media and the Law

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Understanding Social Media and the Law

Knowing how to deal with any legal risks that come with posting on social media is essential to creating a safe online working environment.

Support for Female Entrepreneurs in 2022

Support for Female Entrepreneurs in 2022

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Support for Female Entrepreneurs in 2022

In light of the long-term impact of the pandemic on female entrepreneurs, we've compiled a collection of online resources, networking groups, and finance providers for women in business

Mastering the Art of Demand Forecasting

Mastering the Art of Demand Forecasting

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Mastering the Art of Demand Forecasting

Predicting buying habits is key to making better business decisions. Nick Shaw of Brightpearl reveals how businesses can accurately forecast future demand to maximize sales

5 Ways for Small Businesses to Manage Inflation

5 Ways for Small Businesses to Manage Inflation

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5 Ways for Small Businesses to Manage Inflation

From energy prices to wages, spiralling costs pose a serious threat to business recovery and profitability. Here are 5 strategies to protect your SME from the impact of inflation

Going Green: A Roadmap for British Manufacturers

Going Green: A Roadmap for British Manufacturers

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Going Green: A Roadmap for British Manufacturers

It's not easy being green, but now it's a must. John Pearce of Made in Britain talks us through how British manufacturers are helping each other to go greener, faster

How to Build an Efficient Sales Funnel

How to Build an Efficient Sales Funnel

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How to Build an Efficient Sales Funnel

A big online following doesn’t necessarily mean more sales for your business. Rebecca Barnatt-Smith explains how optimizing your sales funnel is crucial to lead conversion

How to Find the Right Packaging Design Partner

How to Find the Right Packaging Design Partner

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How to Find the Right Packaging Design Partner

Packaging can greatly impact your supply chain efficiency, so how can you improve your design? Rich Quelch of DiD talks us through hiring the right packaging partner

An SME's Guide to Working With Micro-Influencers

An SME's Guide to Working With Micro-Influencers

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An SME's Guide to Working With Micro-Influencers

Annabel Mulliner of Little Seed Group looks at how SMEs can work with micro-influencers to grow their brand and sales online

10 Restaurant Sales Techniques to Boost Profits

10 Restaurant Sales Techniques to Boost Profits

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10 Restaurant Sales Techniques to Boost Profits

Encouraging your staff to upsell to customers can play a big role in boosting your restaurant profits. Here are 10 upselling techniques proven to work.

A Legal Guide to Intellectual Property for SMEs

A Legal Guide to Intellectual Property for SMEs

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A Legal Guide to Intellectual Property for SMEs

Intellectual Property can be a small business' most valuable asset, so it's vital to secure the right legal protection. Here's an essential guide from Lawbite's expert legal team

How Manufacturers can Leverage AI

How Manufacturers can Leverage AI

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How Manufacturers can Leverage AI

The emergence of artificial intelligence and augmented reality gives manufacturers a great opportunity to streamline processes and grow efficiently.

An SME's Guide to Supply and Demand

An SME's Guide to Supply and Demand

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An SME's Guide to Supply and Demand

The laws of supply and demand can have a dramatic impact on your profitability as a small business. Find out how you can use these forces to your advantage

10 Ways to Win Your Competitors' Customers

10 Ways to Win Your Competitors' Customers

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10 Ways to Win Your Competitors' Customers

Winning customers away from rival brands is one of the most effective ways to increase your share of the market. Follow these 10 steps to attract and retain new customers

The UK Startups Disrupting the Fashion Industry

The UK Startups Disrupting the Fashion Industry

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The UK Startups Disrupting the Fashion Industry

To mark this month’s London Fashion Week, we've highlighted five exciting UK startups making a name for themselves in the British fashion industry

5 Tips for Starting a Hospitality Business in 2021

5 Tips for Starting a Hospitality Business in 2021

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5 Tips for Starting a Hospitality Business in 2021

Here's everything you need to know about starting a hospitality business in 2021, from writing a post-lockdown business plan to embracing technology

5 Ways to Get More Restaurant Reviews

5 Ways to Get More Restaurant Reviews

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5 Ways to Get More Restaurant Reviews

We take a look at how restaurant owners can build business credibility and trust amongst UK consumers, including the importance of online customer reviews