Marketing for Business

Marketing is essentially how you position your brand and get it in front of your target demographic. Without it, your business will be severely limited in how much it'll grow. There are multiple areas of marketing, both offline and online, paid and free, and it depends on your business which route you take. In this section we focus on understanding of your audience, creating an effective strategy, digital channels, email marketing, PPC and SEO, and traditional methods such as print advertising and events.

Morning Rituals of Highly Successful People

Morning Rituals of Highly Successful People

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Morning Rituals of Highly Successful People

Is your morning ritual setting you up for success? Find out how some of the most successful people structure mornings to get the best start to the day

5 New Year's Resolutions for the Digital Entrepreneur

5 New Year's Resolutions for the Digital Entrepreneur

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5 New Year's Resolutions for the Digital Entrepreneur

New Year's resolutions for digital entrepreneurs: some awesome resolution ideas for 2016. We've given resolutions a digital spin

The Ultimate List of Christmas Distractions

The Ultimate List of Christmas Distractions

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The Ultimate List of Christmas Distractions

Need some time away from screaming kids this Christmas? We went on an epic trawl across the internet to put together the ultimate list of 2015 distractions

Top 50 Twitter Accounts to Follow in 2016

Top 50 Twitter Accounts to Follow in 2016

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Top 50 Twitter Accounts to Follow in 2016

Want your Twitter timeline to be filled with great content? Check out our favourite Twitter accounts, full of influencers, entrepreneurs and innovators

Fleximize's Year 2015

Fleximize's Year 2015

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Fleximize's Year 2015

Star Wars, royal nippers, and a sexy new Fleximize — 2015 has been a year to remember. We round up the highlights of a busy year in fintech.

Choosing Your Office Christmas Tree

Choosing Your Office Christmas Tree

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Choosing Your Office Christmas Tree

The Christmas tree sellers to the stars, Pines and Needles, offer great advice on finding the ideal Christmas tree for your office.

The Entrepreneur's Holiday Gift Guide

The Entrepreneur's Holiday Gift Guide

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The Entrepreneur's Holiday Gift Guide

With Black Friday approaching, Christmas gift buying can be a challenge, especially for busy people. So we've trawled the web for you. Here's our top picks.

Family Firm Stamps Down Christmas Post Prices

Family Firm Stamps Down Christmas Post Prices

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Family Firm Stamps Down Christmas Post Prices

Want to save money this Christmas? This family business offers a cheaper alternative to Royal Mail at Christmas. One in a series on SMEs at Christmas.

Top Tips for Christmas Email Marketing

Top Tips for Christmas Email Marketing

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Top Tips for Christmas Email Marketing

Do you know how to optimize your email strategy to get the best results at Christmas and New Year? This infographic shows you how.

Best E-commerce Platforms for Small Retailers

Best E-commerce Platforms for Small Retailers

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Best E-commerce Platforms for Small Retailers

When starting your own e-commerce business, picking the right e-commerce platform can be tricky. Here's our guide what we think are some of the best.

How to Maximize on Christmas Mayhem

How to Maximize on Christmas Mayhem

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How to Maximize on Christmas Mayhem

Independent toy store owner, Kirit Kumar, offers wise words on getting the most from the Christmas shopping season on the high street and online.

Unwrap the Secrets to Online Retail at Christmas

Unwrap the Secrets to Online Retail at Christmas

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Unwrap the Secrets to Online Retail at Christmas

Prezzybox owner, Zak Edwards, opens up about the secrets to a merry Christmas in online retail, and offers wise advice to smaller retailers.

Google AMP is Coming – Are You Mobile-Ready?

Google AMP is Coming – Are You Mobile-Ready?

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Google AMP is Coming – Are You Mobile-Ready?

Mobile search is set to outdo PC, so it's time to get your content mobile-ready before you start to lose customers to other sites.

The Small Business Guide to Video Content

The Small Business Guide to Video Content

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The Small Business Guide to Video Content

A quick look at viral content from recent years shows some common themes. Popular videos have content that people want to share with others.

7 Ways to Boost Footfall in Retail

7 Ways to Boost Footfall in Retail

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7 Ways to Boost Footfall in Retail

Experiencing a dip in business in your shop? Follow our tips on increasing customer numbers.

How to Use Infographics to Get Your Message Across

How to Use Infographics to Get Your Message Across

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How to Use Infographics to Get Your Message Across

​Infographics, or information graphics, can be a very useful and effective medium for sharing or explaining concepts or data. Here's how.

How to Use Social Media Marketing on a Tiny Budget

How to Use Social Media Marketing on a Tiny Budget

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How to Use Social Media Marketing on a Tiny Budget

So many companies have a small or non-existent marketing budget, so how can they still market effectively without tugging at the purse strings every day?

Ask Fleximize: Content Marketing

Ask Fleximize: Content Marketing

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Ask Fleximize: Content Marketing

The three burning questions on the lips of business owners. This time, we look at content marketing and how you can type your way to business success

How Can I Revamp My Email Lists?

How Can I Revamp My Email Lists?

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How Can I Revamp My Email Lists?

How to test, cleanse and segment your email lists to help you avoid the dreaded spam filter and increase the ROI from email marketing

What Your Logo and Font Say About Your Business

What Your Logo and Font Say About Your Business

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What Your Logo and Font Say About Your Business

Getting your logo design right is hugely important for your business, principally because it establishes your brand and creates customer recognition.