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Marketing Tools and Software

Savvy marketers use a variety of tools and resources to deliver great projects – find out more here

Savvy marketers use a variety of tools and resources to help them deliver their work with more creativity, efficiency and speed. Digital tools like online newsletter templates, survey services, stock image websites and web platforms have been created for anyone who wants to engage with customers in a professional manner but who's also low on time, and needs help doing their job. Our articles provide information and advice on the resources out there – and more...

A Small Retailer's Guide to E-commerce Platforms

Rebecca Taylor

Discover the top five best e-commerce platforms for small retailers with our handy guide. Discover pros and cons, pricing, and the overall best option for your business

13 Free Tools Your Small Business Needs in 2023

The Fleximize Team

Discover small business tools, productivity and accounting software to save you time and money. We round up the best free cash flow resources for UK SMEs.

A Step-by-Step Guide to Keyword Research

Kerry Sheahan

Marketing expert Kerry Sheahan shares her step-by-step guide to conducting keyword research using free and accessible tools

The Benefits of Google Data Studio to SMEs

Edgars Boitmanis

In this article by Cedarwood Digital, Edgars Boitmanis shares his experience of switching to Google Data Studio for client reporting and highlights eight benefits of the tool

A Complete Guide to Google Ad Extensions

Mathew Porter

Mathew Porter of Kumo Digital shares his guide to everything you could need to know about using Google Ad Extensions

How to Save Time on Social Media Marketing

Alex Packham

With social media marketing becoming increasingly time-consuming, Alex Packham shares 11 ways to create and share quality content without wasting time

7 Simple Ways to Up Your PPC Game

Jessie Leong

PPC ads not converting? Paid search not paying the bills? Check out this simple guide to maximizing the returns from your pay-per-click campaigns

VR for Small Businesses

David Kiriakidis

Virtual reality isn't just a platform for gamers. It could provide your customers with the best shopping experience they've ever had

5 New Year's Resolutions for the Digital Entrepreneur

David Kiriakidis

New Year's resolutions for digital entrepreneurs: some awesome resolution ideas for 2016. We've given resolutions a digital spin

How Can I Create Amazing Content For Free

Daniel Kidd

Be clear about how you want to come across as a business, it's your own content, not a marketing professionals. Think about the personality of your brand.

Key Marketing Metrics To Assess Strategy

Marcia Smith

For any marketing strategy, it's vital you're able to measure its success. CPA and ROI are among the marketing metrics that help to assess your performance

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