Events, Shows and PR Stunts
PR is much more than press coverage – get some inspiration for your own publicity
PR isn't just about getting into the business pages. It can also involve PR stunts, such as giant 'icebergs' floating down the Thames, that make great film and picture content for the media. You can also put on launches, events and shows where you have high brand visibility such as celebrity or industry parties. It's about building your profile, but make PR relevant to your audience.