Email Marketing

Email marketing is a powerful tool that needs well-planned strategy to reap results

Email marketing remains a powerful and effective form of generating sales and raising brand awareness. But designing the right template, creating the right kind of content and knowing who to send it to and when, are just a few factors you should think about when developing a campaign. Our articles provide tips for creating some email marketing magic.

Top Tips for Christmas Email Marketing

Top Tips for Christmas Email Marketing

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Top Tips for Christmas Email Marketing

Do you know how to optimize your email strategy to get the best results at Christmas and New Year? This infographic shows you how.

How Can I Revamp My Email Lists?

How Can I Revamp My Email Lists?

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How Can I Revamp My Email Lists?

How to test, cleanse and segment your email lists to help you avoid the dreaded spam filter and increase the ROI from email marketing

How to Avoid the Dreaded 'Unsubscribe' Button

How to Avoid the Dreaded 'Unsubscribe' Button

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How to Avoid the Dreaded 'Unsubscribe' Button

So you've jumped on the email marketing bandwagon. Now here's how to avoid high bounce and unsubscribe rates and keep your ROI high.

Why You Should Focus More on Email Marketing

Why You Should Focus More on Email Marketing

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Why You Should Focus More on Email Marketing

With other, more 'exciting' digital channels, email marketing is often a forgotten channel, but it could actually be your most effective.

How to Grow Your Email Subscribers

How to Grow Your Email Subscribers

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How to Grow Your Email Subscribers

How do you go about growing your email subscribers without holding a gun to their head. Seriously, don't do that.

Relationships Are Key to Customer Retention

Relationships Are Key to Customer Retention

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Relationships Are Key to Customer Retention

Why you need to develop close relationships with customers and stay in touch.