A business idea is nothing if you can't attract and keep customers. In this section we'll look at understanding your customers, their needs and how to use psychology to market your product or service. We'll also explore different communication methods, trends, ideas, and we look at the techniques to help you deal with issues and challenges.
Methods of Communicating with Customers
— Read More — Methods of Communicating with CustomersMethods of Communicating with Customers
Think you can get away with a customer newsletter once a month? Wrong. Here are our top tips for regularly communicating with your customers.
Making Money From Your Customers' Experience
— Read More — Making Money From Your Customers' ExperienceMaking Money From Your Customers' Experience
Would consumers pay more for a better customer experience?
Relationships Are Key to Customer Retention
— Read More — Relationships Are Key to Customer RetentionRelationships Are Key to Customer Retention
Why you need to develop close relationships with customers and stay in touch.
Using Customer Service to Win Business
— Read More — Using Customer Service to Win BusinessUsing Customer Service to Win Business
Provide great customers service can attract new customers and help you stand apart from your competitors.
How Important are Gifts in Retaining Customers?
— Read More — How Important are Gifts in Retaining Customers?How Important are Gifts in Retaining Customers?
Struggling with a lack of repeat custom? Have you considered using gifts as a method of retaining customers? No? Here's why you should, despite the cost.
Customer Attraction and Retention
— Read More — Customer Attraction and RetentionCustomer Attraction and Retention
Does it take the same amount of effort to retain a customer as to initially attract them?
What to Spend on Customer Service & Other Questions
— Read More — What to Spend on Customer Service & Other QuestionsWhat to Spend on Customer Service & Other Questions
Fleximize offers helpful questions and answers about customer service.
Structuring Your Customer Services Department
— Read More — Structuring Your Customer Services DepartmentStructuring Your Customer Services Department
Your customers are vital to your business, therefore it is crucial to ensure that your customer services team are managed and performing well.
The Personal Touch is Key
— Read More — The Personal Touch is KeyFinding new customers is important for any business, but just as vital, is retaining them. How can you use personal touches to make sure they stay with you?
Providing Finance to Customers
— Read More — Providing Finance to CustomersProviding Finance to Customers
How do I offer financing to my customers? If you're considering this question, it’s important to first understand a little about consumer credit practices.
The Importance of Effective Communication in Business
— Read More — The Importance of Effective Communication in BusinessThe Importance of Effective Communication in Business
Effective communication with employees and customers is the backbone of any successful business. But what's the secret to communicating with clarity?
Asking For Customer Feedback
— Read More — Asking For Customer FeedbackJust how useful are questionnaires and surveys for retaining customers?
Prices v Customer Service
— Read More — Prices v Customer ServiceFor your customers, there are two main factors to focus on in their decision making cycle - price and customer service. But which is the most important?
Corresponding with Clients
— Read More — Corresponding with ClientsContacting customers is the first step to gaining repeat custom. But when and how should you get in touch? Knowledge Hub investigates...
Focus on Both Repeat & New Business
— Read More — Focus on Both Repeat & New BusinessFocus on Both Repeat & New Business
New sales are important for growth, but your existing customer base is also essential in keeping your business going. But which should you focus on more?
Obtaining Customer Feedback
— Read More — Obtaining Customer FeedbackIs it better to use an automated customer feedback service or employees?
The Effects of 'Buyer's Remorse'
— Read More — The Effects of 'Buyer's Remorse'The Effects of 'Buyer's Remorse'
What is ‘buyer’s remorse’, and do I need to overcome it to retain customers?
Should You Drop Bad Customers?
— Read More — Should You Drop Bad Customers?Should You Drop Bad Customers?
Dealing with customers who waste your time can be frustrating for business owners. Do you ignore them? Do you embrace them? Knowledge Hub investigates...
What is a Linear Model of Communication?
— Read More — What is a Linear Model of Communication?What is a Linear Model of Communication?
Linear models of communication have been largely superseded by transactional and mutual models, but they still have a number of advantages for businesses
Should You Add a Customer Feedback Section?
— Read More — Should You Add a Customer Feedback Section?Should You Add a Customer Feedback Section?
Adding a customer feedback section to your website helps you keep track of what customers want.
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