Offering Your Customers More

Build your brand by offering customers more than simply the product or service they're paying for

To build your brand and reputation, customers often need more than the product or service they're paying for. To develop customer relationships you can give them something that's unique to your brand. Whether it's a exclusive deals, sending them useful articles, or asking for their feedback, customers like to feel valued. Read our own content to find out more...

How to Beat the School Holiday Sales Slump

How to Beat the School Holiday Sales Slump

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How to Beat the School Holiday Sales Slump

75% of B2B businesses report a drop in sales during July and August. But you don't have to lose out, says journalist Chris Price, writer at The Telegraph.

How Indie Retailers Can Buck Trends and Thrive

How Indie Retailers Can Buck Trends and Thrive

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How Indie Retailers Can Buck Trends and Thrive

Independent shops can thrive on the high street. Find out how independent retailers can buck trends to beat the big name stores

Community Based Marketing for B2B SMEs

Community Based Marketing for B2B SMEs

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Community Based Marketing for B2B SMEs

Ashley Friedlein explores the concept of community based marketing and shares tips on how to create your own community as a B2B SME

Collecting Data for Hyper-Personalised Marketing

Collecting Data for Hyper-Personalised Marketing

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Collecting Data for Hyper-Personalised Marketing

Jason Lark of Celerity shares his tips on how to collect the right types of data for your SME's marketing campaigns

How to Capitalise on Holiday Marketing Trends

How to Capitalise on Holiday Marketing Trends

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How to Capitalise on Holiday Marketing Trends

Amanda Walls, Director at Cedarwood Digital, shares her tips for capitalising on holiday trends, including how to create ads that stand out and how free delivery can impact sales figures

The Power of Referral Marketing

The Power of Referral Marketing

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The Power of Referral Marketing

Referral marketing is one of the most powerful ways to grow your business. Here’s how to implement a successful referral campaign for your business

Death Isn't the End for These Startups

Death Isn't the End for These Startups

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Death Isn't the End for These Startups

The funeral industry has a reputation for over-charging and under-serving. Two startups explain how they're challenging the status quo through innovation

Ask Fleximize: Content Marketing

Ask Fleximize: Content Marketing

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Ask Fleximize: Content Marketing

The three burning questions on the lips of business owners. This time, we look at content marketing and how you can type your way to business success

How to Avoid the Dreaded 'Unsubscribe' Button

How to Avoid the Dreaded 'Unsubscribe' Button

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How to Avoid the Dreaded 'Unsubscribe' Button

So you've jumped on the email marketing bandwagon. Now here's how to avoid high bounce and unsubscribe rates and keep your ROI high.

Creating Your First Content Strategy

Creating Your First Content Strategy

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Creating Your First Content Strategy

Everything you need to know to start putting together your first content strategy for your business from understanding your customers to implementing it.

How to Use Content to Drive Sales

How to Use Content to Drive Sales

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How to Use Content to Drive Sales

These days the line between marketing and sales is particularly thin. In this article we look how content can be used to build trust and drive acquisition

6 Zero-Cost Ways to Win Business From Your Competition

6 Zero-Cost Ways to Win Business From Your Competition

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6 Zero-Cost Ways to Win Business From Your Competition

There are many ways to win business from your competition. Some come at a cost. Some are completely free apart from in time and effort. Just like these.

How to Grow Your Sales Without all the Leg Work

How to Grow Your Sales Without all the Leg Work

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How to Grow Your Sales Without all the Leg Work

Our exclusive guide to finding relevant and strongly positioned resellers for your product, how to pitch them and key points you should know.

Launching Your Trial Product

Launching Your Trial Product

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Launching Your Trial Product

You might be wondering if free trials are cost effective. The short answer is yes. The longer answer is yes, but only if they’re carefully planned out.

Ask Fleximize: Potential Clients

Ask Fleximize: Potential Clients

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Ask Fleximize: Potential Clients

In this edition of Ask Fleximize we answer all your burning questions on reaching out to potential customers, converting and retaining them.

Top Tips on Customer Care

Top Tips on Customer Care

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Top Tips on Customer Care

Knowing how to make and keep your customers happy is crucial to the success of any business, large or small. Here are our top tips...

Offering Finance to Customers

Offering Finance to Customers

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Offering Finance to Customers

How do I offer financing to my customers? If you're considering this question, its important to first understand a little about consumer credit practices