A business idea is nothing if you can't attract and keep customers. In this section we'll look at understanding your customers, their needs and how to use psychology to market your product or service. We'll also explore different communication methods, trends, ideas, and we look at the techniques to help you deal with issues and challenges.
Relationships Are Key to Customer Retention
— Read More — Relationships Are Key to Customer RetentionRelationships Are Key to Customer Retention
It's a big mistake to neglect your current customers in favour of new leads. Explore how to improve customer retention with great communication and service
Using Customer Service to Win Business
— Read More — Using Customer Service to Win BusinessUsing Customer Service to Win Business
Provide great customers service can attract new customers and help you stand apart from your competitors.
Customer Attraction and Retention
— Read More — Customer Attraction and RetentionCustomer Attraction and Retention
Customer attraction and retention both require attention if you want to maintain sales in the long run. But which takes more effort? We compare strategies
What to Spend on Customer Service & Other Questions
— Read More — What to Spend on Customer Service & Other QuestionsWhat to Spend on Customer Service & Other Questions
How much should you spend on customer service, and should you be training your staff on it? Fleximize covers questions and answers about customer service
Structuring Your Customer Services Department
— Read More — Structuring Your Customer Services DepartmentStructuring Your Customer Services Department
Your customers are vital to your business, therefore it is crucial to ensure that your customer services team are managed and performing well.
The Personal Touch is Key
— Read More — The Personal Touch is KeyFinding new customers is important for any business, but just as vital, is retaining them. How can you use personal touches to make sure they stay with you?
Providing Finance to Customers
— Read More — Providing Finance to CustomersProviding Finance to Customers
How do I offer financing to my customers? If you're considering this question, its important to first understand a little about consumer credit practices
The Importance of Effective Communication in Business
— Read More — The Importance of Effective Communication in BusinessThe Importance of Effective Communication in Business
Effective communication with employees and customers is the backbone of any successful business. But what's the secret to communicating with clarity?
Asking For Customer Feedback
— Read More — Asking For Customer FeedbackJust how useful are questionnaires and surveys for retaining customers? Fleximize reveals how to ask for customer feedback that will improve your business
Prices v Customer Service
— Read More — Prices v Customer ServiceFor your customers, there are two main factors to focus on in their decision making cycle - price and customer service. But which is the most important?
Corresponding with Clients
— Read More — Corresponding with ClientsContacting customers is the first step to gaining repeat custom. But when and how should you get in touch? Knowledge Hub investigates...
Focus on Both Repeat & New Business
— Read More — Focus on Both Repeat & New BusinessFocus on Both Repeat & New Business
New sales are important for growth, but your existing customer base is also essential in keeping your business going. But which should you focus on more?
Obtaining Customer Feedback
— Read More — Obtaining Customer FeedbackCustomer feedback can provide invaluable insight for improving your business. We review the different ways to request feedback including automated systems
The Effects of 'Buyer's Remorse'
— Read More — The Effects of 'Buyer's Remorse'The Effects of 'Buyer's Remorse'
Ever heard of buyer's remorse? We explain what causes this emotion and how it affects buying decisions, so you can put strategies in place to overcome it
Should You Drop Bad Customers?
— Read More — Should You Drop Bad Customers?Should You Drop Bad Customers?
Dealing with customers who waste your time can be frustrating for business owners. Do you ignore them? Do you embrace them? Knowledge Hub investigates...
What is a Linear Model of Communication?
— Read More — What is a Linear Model of Communication?What is a Linear Model of Communication?
Linear models of communication have been largely superseded by transactional and mutual models, but they still have a number of advantages for businesses
Should You Add a Customer Feedback Section?
— Read More — Should You Add a Customer Feedback Section?Should You Add a Customer Feedback Section?
Getting customer feedback should be an ongoing effort. Find out how adding a customer feedback section to your website helps keep track of customer needs
How Can I Discover if My Customers Are Satisfied?
— Read More — How Can I Discover if My Customers Are Satisfied?How Can I Discover if My Customers Are Satisfied?
When running a business, your customers should always be your main priority. But how do you know if they are satisfied? Here are our top tips...
How Much Training Should I Give My Customer Service Team?
— Read More — How Much Training Should I Give My Customer Service Team?How Much Training Should I Give My Customer Service Team?
Training of your customer services team seems like an obvious step to build a solid customer base, but are you doing enough?
Understanding Your Customers
— Read More — Understanding Your CustomersCustomers are one of the most important factors in the success of a business. Here's why understanding yours is essential.
When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalised web experience.
Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.
For more information on cookies, please click here.
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.
You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site.
All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages.
If you do not allow these cookies then some or all of these services may not function properly.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites.
They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Log In
These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit.
If you do not allow these cookies you may not be able to use or see these sharing tools.