The Knowledge Hub

Business advice and articles for small business owners

Welcome to the Fleximize Knowledge Hub. As pioneers at the centre of the alternative finance industry, we know what’s what when it comes to small business. So take a look at our advice, tips and expert guidance to help you launch and grow your own venture. We’ve cherry-picked topics that affect all SMEs – from law, finance, tax and employment, to creative strategy and marketing. Bookmark your favourite Knowledge Hub articles, and do visit regularly – we’re always adding useful content.

How a Simple Piece of Copy Can Boost Your Business

How a Simple Piece of Copy Can Boost Your Business

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How a Simple Piece of Copy Can Boost Your Business

Good, effective marketing copy needs to combine a number of essential elements - a call to action, and a solution that invokes a reaction.

How a Reseller Could Revolutionize Your Sales

How a Reseller Could Revolutionize Your Sales

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How a Reseller Could Revolutionize Your Sales

Many business don't even consider using a reseller to grow their sales, but it's a channel that could give your sales a huge boost, for a tiny cost.

How to Market to High-End & Low-End Customers

How to Market to High-End & Low-End Customers

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How to Market to High-End & Low-End Customers

Segmenting your customers based on their income may not be the most morally right thing to do, but it could totally reinvigorate your sales.

Advertising Your Business on TV

Advertising Your Business on TV

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Advertising Your Business on TV

TV advertising is something often overlooked by SMEs due to the expected high costs. The benefits can, however, outweigh the negatives

How to Properly Introduce Your Business

How to Properly Introduce Your Business

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How to Properly Introduce Your Business

Two steps to providing helpful communication, setting you apart from your competitors while also introducing and promoting your business.

Ask Fleximize: Sales Management

Ask Fleximize: Sales Management

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Ask Fleximize: Sales Management

This time, we've scoured the country for business owners with sales management issues and brought there questions to the Fleximize experts

How Bluetooth Marketing Could Give You The Edge

How Bluetooth Marketing Could Give You The Edge

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How Bluetooth Marketing Could Give You The Edge

Bluetooth Marketing is a still relatively untested channel but in terms of catching passing trade and winning business it can be incredibly effective.

A Brave, New Revenue Stream

A Brave, New Revenue Stream

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A Brave, New Revenue Stream

There is often a debate around the quality of native web advertising but there is one thing for certain - it's effectiveness.

Launching Your Trial Product

Launching Your Trial Product

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Launching Your Trial Product

You might be wondering if free trials are cost effective. The short answer is yes. The longer answer is yes, but only if they’re carefully planned out.

The 'Golden Oldies' of Marketing

The 'Golden Oldies' of Marketing

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The 'Golden Oldies' of Marketing

Do MySpace, The Phonebook and Flyer distribution still work as ways of promoting your small-medium business? We take a closer look...

Promoting Your Business on Zero Budget

Promoting Your Business on Zero Budget

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Promoting Your Business on Zero Budget

It's a common gripe amongst marketers and business owners - not having enough money/time to do everything they want. Here's how you can get around that.

Do You Know Your Leads From Your Weeds?

Do You Know Your Leads From Your Weeds?

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Do You Know Your Leads From Your Weeds?

Are your sales figures stuck in a rut? In this article we look at one simple way you can revolutionize your lead management process and grow your numbers.

Ask Fleximize: Growth (Part 2)

Ask Fleximize: Growth (Part 2)

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Ask Fleximize: Growth (Part 2)

The three burning questions on the lips of business owners. This time we look at some of the common growth challenges facing small business owners.

Yorkshire Bank Loans

Yorkshire Bank Loans

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Yorkshire Bank Loans

Here's our guide to Yorkshire Bank business loans, covering investment loans, term loans and the Enterprise Finance Guarantee

How Affiliate Marketing Could Revolutionize Your Lead Flow

How Affiliate Marketing Could Revolutionize Your Lead Flow

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How Affiliate Marketing Could Revolutionize Your Lead Flow

For many small business owners, affiliate marketing can seem confusing and complicated, but it's actually incredibly simple. Here's how it works...

Ask Fleximize: Money Issues

Ask Fleximize: Money Issues

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Ask Fleximize: Money Issues

All your questions answered by the experts at Fleximize: These are real money issues facing real small business owners.

Should I Offer Discounts to my Customers?

Should I Offer Discounts to my Customers?

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Should I Offer Discounts to my Customers?

Volume discounts are a proven way to increase sales and gain customer loyalty. But do they make financial sense for your business?

Writing a Business Plan

Writing a Business Plan

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Writing a Business Plan

If you want to start out in business, and you've got a great idea, you need to plan how your business will launch, grow and sustain itself. Here's how

How to Market Your Product to a Foreign Country

How to Market Your Product to a Foreign Country

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How to Market Your Product to a Foreign Country

In order to market to your foreign audience as effectively as possible, you need to be prepared to really get to know your customers. Here's how.

How to Write a Press Release For Your Business

How to Write a Press Release For Your Business

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How to Write a Press Release For Your Business

Writing an effective press release for a new business can be tricky if you're unsure, but there are steps you can take to get your press release noticed