The Knowledge Hub

Freelancing vs Full-Time Employment

Marcia Smith

What would work best for you? The freedom of freelancing or the stability of employment work. Check out this article about the pros and cons of each.

​Should You Patent a New Idea?

Emma Meakin

Protecting a new idea, invention or design with a patent can give you a competitive edge in the market by preventing copies. We share how and when to apply

Understanding Your Legal Rights as an Employee

Carl Stanford

Your employer should (of course) abide by employment law, but a wise employee should always seek to understand his or her legal rights.

What Your Logo and Font Say About Your Business

Daniel Kidd

Getting your logo design right is hugely important for your business, principally because it establishes your brand and creates customer recognition.

Market Your Niche Product: The Hacker's Way

David Kiriakidis

Marketing a niche product can be difficult. Here's a super-quick and low-cost way of getting your niche product in front of the right crowd, however small.

What’s the Consumer Confidence Index?

Marcia Smith

What’s the Consumer Confidence Index, and why is it important in business? Fleximize explains in detail, including how to use this data to plan your budget

So You Think You Can Entrepreneur...

Daniel Kidd

Being an entrepreneur can seem very exciting, but what's entrepreneurship really about? Fleximize breaks down exactly what it takes to be an entrepreneur

How to Combat the Competition

Marcia Smith

Competition is fierce across all industries so it's vital to know how to deal with competitors. We evaluate strategies for staying ahead of the compeititon

How to Find Your Perfect Marketing Agency

Daniel Kidd

Taking on a marketing agency can be a daunting prospect for any small business, so here's what you should expect and how to find the one most suited to you.

What is Trademark Infringement?

Emma Meakin

Trademark infringement: What is it? Have you seen someone with a similar or identical mark? Then you may need to take action...

3 Examples of Government Grants

Marcia Smith

Government offers a range of business grants, and while limited it can be a good starting point when seeking support. We list 3 types of government funding

Ulster Bank Loans

Elma Glasgow

Ulster Bank business loans are available in small and large amounts for SMEs, but is a traditional lender the suitable solution for your funding needs?

How Unique Are You?

Marcia Smith

Offering customers a unique product or serving a niche market can help you stand apart from your rivals.

How to Avoid the Dreaded 'Unsubscribe' Button

David Kiriakidis

So you've jumped on the email marketing bandwagon. Now here's how to avoid high bounce and unsubscribe rates and keep your ROI high.

How to Drive Sales For Your New Product

Daniel Kidd

When launching a new product there are two things you should consider before starting your marketing campaign; content & delivery. Here's why.

Creating Your First Content Strategy

Daniel Kidd

Everything you need to know to start putting together your first content strategy for your business from understanding your customers to implementing it.

Content: The Most Profitable Revenue Channel Ever?

Daniel Kidd

How to mine your business and industry for interesting and engaging topics such as new products, technological developments and fashions.

​Defences for Trademark Infringement

Emma Meakin

Have you been accused of trademark infringement? Are you facing a threat of proceedings? Don’t panic - there may be a defence.

The Small Business Guide to Making Content Work

David Kiriakidis

A strong piece of content shouldn't be limited. Making the most out of your content means thinking about different channels.

Why Content is Such a Buzzword in Business

Daniel Kidd

In the age of ecommerce, the way in which companies and clients interact has changed in recent years, and posting adverts simply doesnt cut it anymore