Social Media Marketing

Social media is a fantastic way to directly engage with customers – here's how it's done...

Social media is here to stay. It's become a brilliant way for small businesses to engage with their customers by instigating conversations with them, entertaining them and sharing content they'll love. But it's key that small firms don't send out random, irrelevant updates through every possible platform in an effort to have a social media presence. Our advice in this section helps you get the most from Twitter, Facebook and such like, without adding too much to your workload.

Why You Should Focus More on Email Marketing

Why You Should Focus More on Email Marketing

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Why You Should Focus More on Email Marketing

With other, more 'exciting' digital channels, email marketing is often a forgotten channel, but it could actually be your most effective.

How to Use LinkedIn to Market Your Business Effectively

How to Use LinkedIn to Market Your Business Effectively

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How to Use LinkedIn to Market Your Business Effectively

With over 313 million members in more than 200 new countries, if your business doesnt have a presence on LinkedIn, it should do. Here's our handy guide

How You Can Use Twitter to Market Your Business

How You Can Use Twitter to Market Your Business

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How You Can Use Twitter to Market Your Business

With 316 million monthly active users and 500 million Tweets sent globally each day, It’s surely a no-brainer for businesses to jump on Twitter.

How Can I Create Amazing Content For Free

How Can I Create Amazing Content For Free

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How Can I Create Amazing Content For Free

Be clear about how you want to come across as a business, it's your own content, not a marketing professionals. Think about the personality of your brand.

3 Ways To Market Your Business On A Tiny Budget

3 Ways To Market Your Business On A Tiny Budget

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3 Ways To Market Your Business On A Tiny Budget

There are many effective methods that both new and established companies can use to raise their profile without spending a small fortune

Social Media and Customer Retention

Social Media and Customer Retention

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Social Media and Customer Retention

When it comes to retaining customers or clients, Social Media can be incredibly important, and could be the crucial factor in someones purchasing decision.