Strategy is one of those over-used buzzwords that, in business, is often diluted and can be applied across the board. In this section we take it back to its roots, looking at wide-ranging strategies from pricing structure and salary levels, to marketing and mergers.
What Your Logo and Font Say About Your Business
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Getting your logo design right is hugely important for your business, principally because it establishes your brand and creates customer recognition.
Market Your Niche Product: The Hacker's Way
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Marketing a niche product can be difficult. Here's a super-quick and low-cost way of getting your niche product in front of the right crowd, however small.
What’s the Consumer Confidence Index?
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What’s the Consumer Confidence Index, and why is it important in business? Fleximize explains in detail, including how to use this data to plan your budget
How Unique Are You?
— Read More — How Unique Are You?Offering customers a unique product or serving a niche market can help you stand apart from your rivals.
How to Drive Sales For Your New Product
— Read More — How to Drive Sales For Your New ProductHow to Drive Sales For Your New Product
When launching a new product there are two things you should consider before starting your marketing campaign; content & delivery. Here's why.
Creating Your First Content Strategy
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Everything you need to know to start putting together your first content strategy for your business from understanding your customers to implementing it.
Launching Your Own Personal Training Business
— Read More — Launching Your Own Personal Training BusinessLaunching Your Own Personal Training Business
To launch your own personal training business you will need to make sure you can deliver a quality service yourself, or hire a partner. Here's how.
Dealing With Sub-Contractors
— Read More — Dealing With Sub-ContractorsIt's important to remember that a sub-contractor isn’t an employee, so you can’t treat them as one. So how do you deal with them when it all goes sour?
How You Can Learn to be Creative
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You can’t teach someone to come up with great ideas, but creativity is something that can be nurtured and developed with the right kind of attitude.
The Small Business Owners' Guide to Protecting Your Ideas
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In a technologically advanced age, businesses need to protect their products and ideas from plagiarism via a copyright, a trademark, a patent or a design.
How to Use Content to Drive Sales
— Read More — How to Use Content to Drive SalesHow to Use Content to Drive Sales
These days the line between marketing and sales is particularly thin. In this article we look how content can be used to build trust and drive acquisition
6 Zero-Cost Ways to Win Business From Your Competition
— Read More — 6 Zero-Cost Ways to Win Business From Your Competition6 Zero-Cost Ways to Win Business From Your Competition
There are many ways to win business from your competition. Some come at a cost. Some are completely free apart from in time and effort. Just like these.
Starting Your Own Consultancy Business
— Read More — Starting Your Own Consultancy BusinessStarting Your Own Consultancy Business
Starting a consulting business is like starting any other business, except most consultants have a head start because they already work in their field.
Three FAQ's on Payroll and Tax
— Read More — Three FAQ's on Payroll and TaxThree FAQ's on Payroll and Tax
We take three of your pressing questions and get our team of small business experts at Fleximize to answer.
The Most Effective Project Management Techniques
— Read More — The Most Effective Project Management TechniquesThe Most Effective Project Management Techniques
Project management can sometimes seem very daunting. Luckily, there are several tried and tested project management techniques that can help you succeed
How to Begin Business Debt Consolidation
— Read More — How to Begin Business Debt ConsolidationHow to Begin Business Debt Consolidation
If your business is struggling financially, debt consolidation is an effective first step towards getting things back on track. Here's how you can start.
Why Offering a Free Trial Might Not Be Such A Great Idea
— Read More — Why Offering a Free Trial Might Not Be Such A Great IdeaWhy Offering a Free Trial Might Not Be Such A Great Idea
Offering free products or trials can seem like a great idea for persuading people to use and talk about what youre offering, but what are the implications?
How to Break Into a New Demographic
— Read More — How to Break Into a New DemographicHow to Break Into a New Demographic
It’s obviously essential to exploit new avenues of growth in a business, but there are steps you should consider before pushing into a new demographic
Is Your Competitor Analysis as Good as it Can Be?
— Read More — Is Your Competitor Analysis as Good as it Can Be?Is Your Competitor Analysis as Good as it Can Be?
Competitor analysis means working out who your competitors are, and assessing their strengths and weaknesses. Remember, knowledge is power.
The Basics of an M&A Deal
— Read More — The Basics of an M&A DealM&A Deals involve the buying, selling, splitting up or coming together of companies, and can prove to be lucrative or disastrous to all involved.
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