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Content Marketing and Editorial Strategy

Using content to speak to your customers, and grow your brand

Content marketing should be an essential cog in your marketing machine. Engaging, informative content can help build customer loyalty; people go online to research before buying, and if you're giving them the information they need, they're more likely to buy with you - and stay with you. To help you create crackin' content, our articles on content marketing and editorial strategy will advise you, inspire you and signpost you to other resources.

If you're already an expert, we'd like to hear from you. First, to get an idea of our editorial style, look at our Knowledge Hub content, then send your pitch to the Fleximize marketing team.

Top Tips for Christmas Email Marketing

David Kiriakidis

Do you know how to optimise your email strategy to get the best results at Christmas and New Year? This infographic shows you how.

How Can I Revamp My Email Lists?

David Kiriakidis

How to test, cleanse and segment your email lists to help you avoid the dreaded spam filter and increase the ROI from email marketing

How to Grow Your Email Subscribers

David Kiriakidis

How do you go about growing your email subscribers without holding a gun to their head. Seriously, don't do that.

How You Can Use Twitter to Market Your Business

Daniel Kidd

With 316 million monthly active users and 500 million Tweets sent globally each day, It’s surely a no-brainer for businesses to jump on Twitter.

What is the Actual SEO Value of Content?

Daniel Kidd

For SEO purposes, content is more important than ever. Google has just released an important algorithm update and here's what it means for businesses.

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