Business Strategy

Articles on strategy including product pricing, salaries, mergers and marketing methods

Strategy is one of those over-used buzzwords that, in business, is often diluted and can be applied across the board. In this section we take it back to its roots, looking at wide-ranging strategies from pricing structure and salary levels, to marketing and mergers.

How to Market Your Product to a Foreign Country

How to Market Your Product to a Foreign Country

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How to Market Your Product to a Foreign Country

In order to market to your foreign audience as effectively as possible, you need to be prepared to really get to know your customers. Here's how.

How to Write a Press Release For Your Business

How to Write a Press Release For Your Business

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How to Write a Press Release For Your Business

Writing an effective press release for a new business can be tricky if you're unsure, but there are steps you can take to get your press release noticed

How to Diversify Your Business

How to Diversify Your Business

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How to Diversify Your Business

Thinking of targeting new markets and innovating your products or services? We're offering some useful advice to help you advance your business.

How to Forecast Your Annual Profits

How to Forecast Your Annual Profits

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How to Forecast Your Annual Profits

Knowing how to forecast your profits is essential to small business. We share the basics of putting together an annual forecast.

Encouraging Whistleblowing in the Workplace

Encouraging Whistleblowing in the Workplace

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Encouraging Whistleblowing in the Workplace

What is whistleblowing, and what are the pros and cons of encouraging it in your organisation? How do go about reaching the right balance for your company?

Involving Staff in Product Development

Involving Staff in Product Development

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Involving Staff in Product Development

As a leader, is it important to communicate with all levels of employees about the development of a product?

Project Management Qualifications

Project Management Qualifications

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Project Management Qualifications

Looking to excel in project management? Here are the top qualifications and accreditations you can receive...

Why Using a Loan to Hire Employees is Risky

Why Using a Loan to Hire Employees is Risky

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Why Using a Loan to Hire Employees is Risky

Taking out a loan to recruit new staff is okay if you're sure you can afford it. It's risky so consider these issues first.

How to Keep Your Staff When Money is Tight

How to Keep Your Staff When Money is Tight

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How to Keep Your Staff When Money is Tight

Are you an SME and struggling to find finance to pay an employee? We have a few options so you can keep them on the payroll.

PAYE Forms Explained: P45, P60 and P11D

PAYE Forms Explained: P45, P60 and P11D

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PAYE Forms Explained: P45, P60 and P11D

There are several PAYE forms which a business needs to complete on behalf of their employees. We explain the main 3 in our hand guide to P45, P60 and P11D

What's Better - Product Price or Quality?

What's Better - Product Price or Quality?

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What's Better - Product Price or Quality?

Is product price or quality more important when overcoming the competition? We share how to gain a competitive edge on brand image and customer experience

Key Traits of a Dynamic, Versatile Organisation

Key Traits of a Dynamic, Versatile Organisation

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Key Traits of a Dynamic, Versatile Organisation

Running a dynamic, versatile operation can ensure success of a business or organisation, but it's easier said than done. Here's how you can do it.