Clients

As your business progresses, ensure clients get the best possible experience

Clients are invaluable. That's why you need to constantly strive to improve their brand and customer experience. In this section you can find anything from dealing with difficult customers (we've all been there) to breaking into a new target market and growing a solid understanding of your client base.

Which Traits Can Shorten Your Leadership Career?

Which Traits Can Shorten Your Leadership Career?

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Which Traits Can Shorten Your Leadership Career?

Which leaderships traits will end your leadership role, and what can you do to counterbalance these.

Top Tips on Customer Care

Top Tips on Customer Care

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Top Tips on Customer Care

Knowing how to make and keep your customers happy is crucial to the success of any business, large or small. Here are our top tips...

Contacting your Clients via Email

Contacting your Clients via Email

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Contacting your Clients via Email

Contacting your customers via email can be very effective for many small businesses. Here are our top tips to get your message across, first time round...

The Scope Creep Monster

The Scope Creep Monster

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The Scope Creep Monster

If you're a freelance or use a freelancer for your business, you'll probably know what Scope Creep is. Here's how you can eliminate it from your business.

Advertising your Business to Potential Customers

Advertising your Business to Potential Customers

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Advertising your Business to Potential Customers

There are many ways to reach out to potential customers, but there is one almost guaranteed way to reach more customers. Knowledge Hub investigates...

Customer Attraction and Retention

Customer Attraction and Retention

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Customer Attraction and Retention

Customer attraction and retention both require attention if you want to maintain sales in the long run. But which takes more effort? We compare strategies

Why Don't People Listen?

Why Don't People Listen?

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Why Don't People Listen?

Communication is a two-way street, yet most people don't listen to others. What's the most common reason for people tuning out, and how can you solve this?

The Personal Touch is Key

The Personal Touch is Key

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The Personal Touch is Key

Finding new customers is important for any business, but just as vital, is retaining them. How can you use personal touches to make sure they stay with you?

Social Media and Customer Retention

Social Media and Customer Retention

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Social Media and Customer Retention

When it comes to retaining customers or clients, Social Media can be incredibly important, and could be the crucial factor in someones purchasing decision.

Prices v Customer Service

Prices v Customer Service

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Prices v Customer Service

For your customers, there are two main factors to focus on in their decision making cycle - price and customer service. But which is the most important?

Corresponding with Clients

Corresponding with Clients

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Corresponding with Clients

Contacting customers is the first step to gaining repeat custom. But when and how should you get in touch? Knowledge Hub investigates...

Obtaining Customer Feedback

Obtaining Customer Feedback

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Obtaining Customer Feedback

Customer feedback can provide invaluable insight for improving your business. We review the different ways to request feedback including automated systems

The Effects of 'Buyer's Remorse'

The Effects of 'Buyer's Remorse'

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The Effects of 'Buyer's Remorse'

Ever heard of buyer's remorse? We explain what causes this emotion and how it affects buying decisions, so you can put strategies in place to overcome it

Conquering Hard Times in Business

Conquering Hard Times in Business

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Conquering Hard Times in Business

In hard times, is it essential to offer discounts to customers? Or maintain the price and value of the product?

What is a Linear Model of Communication?

What is a Linear Model of Communication?

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What is a Linear Model of Communication?

Linear models of communication have been largely superseded by transactional and mutual models, but they still have a number of advantages for businesses

Key Components of Written Communication

Key Components of Written Communication

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Key Components of Written Communication

What are the key components of effective written communication and how can you ensure they come across in anything you write or produce.

Using Buffer Statements

Using Buffer Statements

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Using Buffer Statements

Buffer statements are a form of neutral language, commonly used to soften the blow when communicating bad news in a business environment.

Use Plain English in Business Communications

Use Plain English in Business Communications

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Use Plain English in Business Communications

Effective communication is vital for the smooth running of your business, and there's one simple, obvious trick to improve it - use plain English.

Observing Reactions When Communicating

Observing Reactions When Communicating

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Observing Reactions When Communicating

Is it important to observe people’s reactions when communicating? A short overview of the power of body language and nonverbal communication

Pros and Cons of a Business Report

Pros and Cons of a Business Report

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Pros and Cons of a Business Report

What are the Pros and Cons of a Business Report? And is it the best way of communicating information?