Understanding Your Clients

Advice for smart business owners who want to understand their clients

Without an excellent understanding of what your customers need and want, you simply can't build a successful business. So, doing market research, spotting trends and talking to customers is an essential part of being an entrepreneur. This section of the Knowledge Hub is packed with helpful advice for smart business owners who strive to understand their clients.

Capitalising on Business 'Micro-Moments'

Capitalising on Business 'Micro-Moments'

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Capitalising on Business 'Micro-Moments'

With the advancement of online shopping and increasing dominance of mobile browsing, capitalising on the 'micro-moments' in your customer journey could be the key to success

How to Avoid the Dreaded 'Unsubscribe' Button

How to Avoid the Dreaded 'Unsubscribe' Button

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How to Avoid the Dreaded 'Unsubscribe' Button

So you've jumped on the email marketing bandwagon. Now here's how to avoid high bounce and unsubscribe rates and keep your ROI high.

How You Can Learn to be Creative

How You Can Learn to be Creative

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How You Can Learn to be Creative

You can’t teach someone to come up with great ideas, but creativity is something that can be nurtured and developed with the right kind of attitude.

6 Zero-Cost Ways to Win Business From Your Competition

6 Zero-Cost Ways to Win Business From Your Competition

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6 Zero-Cost Ways to Win Business From Your Competition

There are many ways to win business from your competition. Some come at a cost. Some are completely free apart from in time and effort. Just like these.

Is The Customer Really Always Right?

Is The Customer Really Always Right?

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Is The Customer Really Always Right?

Customer complaints can have a huge impact on a business' reputation. Here's an article exploring how to deal with customer complaints effectively

Ask Fleximize: Sales Management

Ask Fleximize: Sales Management

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Ask Fleximize: Sales Management

This time, we've scoured the country for business owners with sales management issues and brought there questions to the Fleximize experts

Launching Your Trial Product

Launching Your Trial Product

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Launching Your Trial Product

You might be wondering if free trials are cost effective. The short answer is yes. The longer answer is yes, but only if they’re carefully planned out.

How to Market Your Product to a Foreign Country

How to Market Your Product to a Foreign Country

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How to Market Your Product to a Foreign Country

In order to market to your foreign audience as effectively as possible, you need to be prepared to really get to know your customers. Here's how.

Monitoring your Clients' Happiness

Monitoring your Clients' Happiness

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Monitoring your Clients' Happiness

Ensuring your clients are happy and content with your business is key to building lasting relationships and repeat custom. Here's why...

Advertising your Business to Potential Customers

Advertising your Business to Potential Customers

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Advertising your Business to Potential Customers

There are many ways to reach out to potential customers, but there is one almost guaranteed way to reach more customers. Knowledge Hub investigates...

The Personal Touch is Key

The Personal Touch is Key

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The Personal Touch is Key

Finding new customers is important for any business, but just as vital, is retaining them. How can you use personal touches to make sure they stay with you?

Prices v Customer Service

Prices v Customer Service

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Prices v Customer Service

For your customers, there are two main factors to focus on in their decision making cycle - price and customer service. But which is the most important?