Reporting to your clients keeps your relationship alive. Keeping them informed of the work, whatever it might be, you're delivering for them is essential to building trust between you and your reputation as a professional service. Our articles cover topics related to reporting back to clients, gathering data, and sourcing customer opinion.
Using CRM Data to Build Marketing Campaigns
— Read More — Using CRM Data to Build Marketing CampaignsUsing CRM Data to Build Marketing Campaigns
Ella Patenall of Tech.co explores how SMEs can use CRM data to inform their long-term marketing strategy, including a look at data cleansing, segmentation and personalization
A Guide to Data Driven Business Development
— Read More — A Guide to Data Driven Business DevelopmentA Guide to Data Driven Business Development
A data driven approach to business development can be highly successful for professional services firms that may have previously relied on face-to-face interactions. Here's how
Using Data to Compete Against Big Businesses
— Read More — Using Data to Compete Against Big BusinessesUsing Data to Compete Against Big Businesses
It's important to understand how analysing data could help you learn more about your customers and gain an edge over competitors. Tillpoint's Cordy Bartlett explores
A Startup's Guide to Data Protection & GDPR
— Read More — A Startup's Guide to Data Protection & GDPRA Startup's Guide to Data Protection & GDPR
Stuart Cook of data protection services provider Evalian shares his guide to data protection and GDPR for startups, including managing personal data and compliance
The Benefits of Google Data Studio to SMEs
— Read More — The Benefits of Google Data Studio to SMEsThe Benefits of Google Data Studio to SMEs
In this article by Cedarwood Digital, Edgars Boitmanis shares his experience of switching to Google Data Studio for client reporting and highlights eight benefits of the tool
Collecting Data for Hyper-Personalized Marketing
— Read More — Collecting Data for Hyper-Personalized MarketingCollecting Data for Hyper-Personalized Marketing
Jason Lark of Celerity shares his tips on how to collect the right types of data for your SME's marketing campaigns
The SME Guide to Optimising Transparency
— Read More — The SME Guide to Optimising TransparencyThe SME Guide to Optimising Transparency
In this detailed guide, KJ Dearie of Termly explores how SMEs can promote transparency through their data collection and marketing practices
Managing Password Protection & Cyber-Stress
— Read More — Managing Password Protection & Cyber-StressManaging Password Protection & Cyber-Stress
Many SMEs struggle with effective password management and cyber-stress. Ian Pitt of LogMeIn explains how technology can relieve the burden
GDPR: How to Rectify Non-Compliance
— Read More — GDPR: How to Rectify Non-ComplianceGDPR: How to Rectify Non-Compliance
Many SMEs are still unsure if they are 100 per cent compliant with the GDPR. Adam Prince shares three changes to make within your business if you suspect non-compliance
How to Improve Your Company Credit Score
— Read More — How to Improve Your Company Credit ScoreHow to Improve Your Company Credit Score
Credit scores are one of the most telling reflections of your business' financial health. We look at how to improve your credit score and the influence it can have on finance applications
How Facial Recognition Technology Can Help SMEs
— Read More — How Facial Recognition Technology Can Help SMEsHow Facial Recognition Technology Can Help SMEs
Identity verification is a vital part of many businesses' customer checks. Rhys David examines how facial recognition technology can help save time and resources
Protecting Your Business from a Data Breach
— Read More — Protecting Your Business from a Data BreachProtecting Your Business from a Data Breach
From educating your staff about phishing emails to protecting your local network, here are some important cyber security measures for small businesses
The Late Starters’ Guide to GDPR for SMEs
— Read More — The Late Starters’ Guide to GDPR for SMEsThe Late Starters’ Guide to GDPR for SMEs
With changes to GDPR due in May, some firms are concerned about their readiness. Here's our guide to preparing your business for the new regulations
Interacting With Your Clients Both New and Old
— Read More — Interacting With Your Clients Both New and OldInteracting With Your Clients Both New and Old
Should client interaction be based on their regular custom or should all customers be treated equally?
Top Tips on Customer Care
— Read More — Top Tips on Customer CareKnowing how to make and keep your customers happy is crucial to the success of any business, large or small. Here are our top tips...
Pros and Cons of a Business Report
— Read More — Pros and Cons of a Business ReportPros and Cons of a Business Report
What are the Pros and Cons of a Business Report? And is it the best way of communicating information?
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