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3 Reasons Why Customer Personas Really Matter
Learn more about why customer personas are important when optimising your business strategy and how to create them using our easy step-by-step guide
8 Tips For Entering into Introduction Agreements
Patrick McCallum of Wright Hassall LLP talks us through eight steps business owners should take when entering into an introduction agreement
How to Check Your Business' HMRC Position
Here's our handy guide covering how UK business owners can check their company's HMRC position
What Happens to VAT After Brexit?
Andrew Diver, Head of Taxation at Beatons Group, debunks some common myths about VAT after Brexit and sheds some light on what may happen in the months ahead
How to Create B2B Seasonal Marketing Campaigns
Andy Woods, Creative Director and Co-Founder at a web design and development agency Rouge Media, explores how B2B brands can add seasonal campaigns to their online marketing mix
An SME’s Guide to Data Protection and Brexit
Jonathan Smy of SMY IT Services talks us through the new data protection regulations that business owners need to be aware of as the UK leaves the European Union
Using CRM Data to Build Marketing Campaigns
Ella Patenall of Tech.co explores how SMEs can use CRM data to inform their long-term marketing strategy, including a look at data cleansing, segmentation and personalization
How to Understand Your Payslips as an Employee
Stacey McIntosh of Sage Advice UK talks us through how to understand your payslips as an employee, including a look at key terminology
Managing Document Security in the Workplace
Ben Liu of Kofax takes a look at why it's essential to invest time into protecting your business' paperwork and digital file infrastructure
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