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10 Ways to Win Your Competitors' Customers

Winning customers away from rival brands is one of the most effective ways to increase your share of the market. Follow these 10 steps to attract and retain new customers

​How to Add a New Shareholder

How to add a new shareholder and why do it?

Introduction to VAT

What's VAT? What's the threshold? What's exempt?

Registering Your Business as a Limited Company

The what, why and how of becoming limited

How Can I Create Amazing Content For Free

Content is king. Well, unless you're an actual king. In which case, thanks for reading, your maj'.

How To Turn Digital Media Into Increased Footfall

Increasing footfall for your shop can be achieved through a well thought out digital strategy

Is The Customer Really Always Right?

A debate that's almost as old as the Chicken vs. the Egg

How to Break Into a New Demographic

Want to get the kids on board? Try Marshmallows. Or a content strategy.

Why Offering a Free Trial Might Not Be Such A Great Idea

Some unexpected free trials and tribulations?

How to Deal With Difficult Customers

Without getting so angry you become a stock image

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