Understanding how economic decisions are influenced by emotional and psychological factors can help you understand the choices people make. Whether it's illogical or unpredictable decision-making, it's an area of psychology that can help you prepare and market your business.
How to Make Better Business Decisions
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Making big decisions for your business can seem daunting, especially in times of economic uncertainty. Here's our guide to approaching decision making as a business owner
Who Likes to Spend Money in the UK?
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Gift retailer, Buyagift, reveals research on regional spending habits and what it means for businesses around the UK
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