Who is Caz Blaxcell?
Caz is a creative leader with a diverse career spanning interior design, marketing, and product development. Initially trained in interior design and design management, she has since evolved into a strategic powerhouse in marketing and product.
She brings the rare ability to zoom out and think big, while obsessing over the tiniest details that make products feel just right. Whether she’s leading cross-functional teams or mapping out the future of fintech, Caz brings energy, empathy, and creativity to everything she does.
Outside the office? She’s creative through and through. When she’s not renovating her home or undertaking DIY projects, she’s up in the air — literally — training in aerial hoops and silks. A former gymnast turned circus arts enthusiast. She’s not your average CPO.
Caz Blaxcell as Chief Product Officer
As the Chief Product Officer (CPO) at Fleximize, Caz leads the development and evolution of the company’s product offerings. In this capacity, she is responsible for driving the product strategy, ensuring that Fleximize’s products align with the needs of the business and its customers. This includes working cross-functionally with marketing, development, and broker teams to optimise the product portfolio in line with Fleximize’s long-term vision and customer expectations.
With a deep understanding of customer behaviour and a background in marketing, Caz identifies opportunities for product innovation that improve the user experience.
Caz leads with curiosity, champions continuous innovation, and ensures every product decision reflects Fleximize’s dedication to delivering meaningful solutions that actually make life easier for entrepreneurs.
Caz Blaxcell's quick-fire round
- What's your favourite food?
Thai food 💯. More specifically, a good lamb massaman curry. - One film you can watch again and again?
Bridget Jones… 🤷♀️ - Best band/artist in the world?
I’m a sucker for an artist who really performs, so I’ll have to go with Beyoncé. Girl power! - Can you share a culinary tip?
Add stock to your pasta water. Instant flavour upgrade. - Favourite TV show?
There are too many…I’m a sucker for a true story so I love gripping documentaries, but on the flipside I could binge watch MAFS and Below Deck all day long. - Best app for business owners?
Asana. It keeps everything (and everyone) in sync. Total game-changer.
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